Hi! I’m Cecilia

Digital Marketing Manager

Designer & Product Owner

Based in Barcelona

About Me
About Me

Hi! My name is Cecilia. I am a multidisciplinary marketing and design professional with more than 10 years of experience working alongside large multinational companies and small local companies.

I have both a degree in Advertising and Marketing and a second degree in Design. I have an analytical and restless mind that naturally leads me to think strategically. I have worked with high-profile technology projects as well as with large e-commerce in fashion, cosmetic, food industry, real estate, among other products and services.

Oct 2018 - Present
Co-Founder and Marketing Consultant / Mixketing

Digital Marketing Agency

Project management, strategic planning, team and resources management, SEM (PPC and SEO) analysis, design and strategy + guidelines definition, analysis of projects results and research of new opportunities, budget control, key customers relationships. Develop graphics and other promotional materials (microsites, videos, newsletters). Inbound Marketing. Content creation. Social Media campaigns.

Mar 2016 - Mar 2019
Global Marketing Manager / Soprano Design

Saas Company

The largest group in the world offering corporate messaging services with presence in 4 continents. Reporting directly to the CMO. Managing the global marketing team and external vendors. Responsible for the definition of the global new customer acquisition marketing strategy of the company. Coordinating internal and external communications to raise awareness of the organization accomplishments. Coordinating the marketing activities with the sales teams from 14 countries and the marketing teams from 9 of the biggest carriers of the world including AT&T, Telstra, Vodafone…

Jan 2015 - Mar 2016
Digital Marketing Manager Iberia and Product Owner Foxtir Platform / SITmobile

Saas Company 

SITmobile is a mobile communication and software development company focused on Mobile Marketing. Reporting to the Marketing director, focused in Iberia and Latam markets. Responsible for managing the marketing communications and assisting with the strategic planning; Growing existing customers and Acquiring new customers. Managing vendors and internal team to achieve the most effective strategy implementation. Scrum Master in the mobile communication platform Foxtir (Product we built the from scratch).

Jan 2014 - Jan 2015
Product Specialist / Reebok

Sports Lifestyle Company

As part of the Disney Product team it was part of my job to have a comprehensive knowledge of Disney and Reebok brands. Apart from having a high understanding of materials and technical aspects of the products. I worked side by side with the Development and Marketing department, in a team-based and dynamic environment.

Jan 2015 - Mar 2016
Co Founder - Product Manager / Hattie & Duke

Accessories Brand

250K Billing in 2 years. Product definition and providers management. Defining and executing the necessary actions for partnerships and collaborations with influencers and other brands and marketplaces. Roadmap definition. In a daily basis, I carried the relationship with the factories and the correct design implementation and quality levels.

Mar 2012 - Jun 2014
Freelance / Marketing Contractor

Digital Marketing Strategy, Comprehensive Audits, Website Design, Project Management, Branding, SEO, Inbound Marketing Strategy and Planning, Social Media Strategy and Planning and Software Design.

Apr 2007 - Mar 2012
Marketing Specialist / Internectivo

Advertising Agency

I started in the agency as a Marketing Assistant when I graduated. It was my first real contact with the marketing world and I knew at that moment that this was my world. After half a year as an assistant I was promoted to Marketing Specialist.

2000 - 2004
B.A. in Advertising, Public Relations and Applied Communication

Siglo 21 Business University.

2009 - 2013
B.A., Design. Fashion specialization

Bau Barcelona University

2004 - 2007
MSc in International Marketing

La Metro University of Design and Communication

June 2012 - August 2012
English advance program, Business English certification

International Institute Lado Business


Google Analytics

Google Ads Search

Google Ads Display

HubSpot Content and Inbound Marketing Certification

  • Spanish
  • English
  • Italian
Online Marketing Skills
  • Inbound Marketing
  • Affiliate Marketing
  • E-mail Marketing
  • Link Building
  • Branding
  • Web Design
  • Social Media
  • Google Analytics, SEMrush, Moz, HubSpot
CMS and Design Skills:
  • WordPress
  • Prestashop
  • HTML / CSS
  • Photoshop
  • Illustrator
Personal Skills
  • Strategy + Guidelines Definition
  • Agile Project Management
  • Team Player
  • Self-Driven
  • Analytical
  • Technology Oriented
  • Creative
  • Decision-Making
Hobbies & Interests
Art and Graphic Design

I enjoy digital illustration in my free time, I am currently creating a children’s book about climate change using Illustrator and Procreate.

Travelling and discovering new cultures

I love slow travel and to soak up the local culture, food and customs. I’ve visited over 35 different countries, always trying to return to the ones I love the most.


I am a scuba diver enthusiast with around 100 dives on my log and lucky enough to have been able to dive in some of the best spots in the world like Komodo, Sipadan and The Philippines. I also enjoy rollerblading and mountain biking.

Contact info

Barcelona, Spain

Contact me